Marketing Specialist

ESSENTIAL DUTIES AND RESPONSIBILITIES –
• Assist Product Marketing Managers to create and deliver dynamic email campaigns that are product/promo specific.
• Work with Sales & Delivery Managers to role out emails.
• Develop marketing programs including local market promotions, grass roots campaigns and events that drive brand awareness and loyalty
• Develop and deliver management newsletter and other monthly customer deliverables.
• Communicate with external customers to address on going and future campaigns and resolve issues, questions and concerns.
• Maintain website
• Administration and delivery of TransAmerica Training Web Seminar series.
• Support and maintain client database.
• Support and maintain training rooms
• Provide back-up support to Administrative Staff
• Answer telephone and address customer inquiries

Required Skills
QUALIFICATIONS – To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required.

EDUCATION –
Bachelors Degree – Preferred area of studies Business, Communications or related field.

EXPERIENCE REQUIREMENTS –
• 1-2 years of Internet marketing experience or relevant internship.
• Strong knowledge of Microsoft Office Suite
• Knowledge of Dreamweaver, FrontPage, or HTML is preferred
• Excellent knowledge of Internet marketing concepts, practices, standards and regulations.
• Superior English verbal, written and presentation skills.
• Ability to make customer presentations
• The ability to work well in a fast paced, team environment
ADDITIONAL SKILLS
• Knowledge of direct marketing and lead generation programs
• Experience with direct e-mail campaigns, e-newsletters, list segmentation and management

We offer a lively, supportive environment and an attractive compensation/benefits package.

Diversity is part of the way we think. EOE
Submit resumes to info@tamtraining.com or fax to 305-728-2399 Attn: Human Resources