Marketing
Specialist
Location:
Coral
Gables,
FL
Status:
Full
Time
TransAmerica
Training
Management
TransAmerica
Training
Management
is
an
award
winning
full
service
training
management
company.
We
specialize
in
two
principle
lines
of
technical
training:
Oracle/PeopleSoft/Siebel/JD
Edwards
technical
and
application
training.
We
offer
training
in
public
sessions,
private
onsite
classes
and
in
eLearning
formats.
Our
5
locations
in
Miami,
FL,
Providence,
RI,
Albuquerque,
NM,
Fayetteville,
AR
and
San
Juan,
PR
service
customers
from
the
USA,
Canada,
The
Caribbean
and
Europe.
Provide
clients
with
custom
user
adoption
and
end-user
training
solutions
for
the
deployment
of
their
enterprise
software.
Job
Description
Job
Title:
Marketing
Specialist
Department:
Marketing
SUMMARY
The
Marketing
Specialist
is
an
entry-
mid
level
position.
The
candidate
will
assist
the
Sales
Managers
in
the
coordination
of
weekly,
monthly
and
quarterly
execution
of
TransAmerica
Training
Managements
Internet
and
direct
marketing
programs.
Primary
responsibilities
include
developing
e-campaigns
and
newsletters,
managing
web
seminars,
and
performing
administrative
responsibilities.
The
ability
to
multi-task
and
complete
projects
by
deadline
is
a
must.
ESSENTIAL
DUTIES
AND
RESPONSIBILITIES
Assist
Product
Marketing
Managers
to
create
and
deliver
dynamic
email
campaigns
that
are
product/promo
specific.
Work
with
Sales
&
Delivery
Managers
to
role
out
email
campaigns.
Develop
marketing
programs
including
local
market
promotions,
grass
roots
campaigns
and
events
that
drive
brand
awareness
and
loyalty
Develop
and
deliver
management
newsletter
and
other
monthly
customer
deliverables.
Communicate
with
external
customers
to
address
on
going
and
future
campaigns
and
resolve
issues,
questions
and
concerns.
Maintain
website
Administration
and
delivery
of
TransAmerica
Training
Web
Seminar
series.
Must
be
detailed
oriented
Coordinate
the
details
of
conference
calls
and
all
events
Provide
weekly
presentations
on
TransAmerica
Training
Management
services
&
promotions.
Order
&
maintain
all
promotional
items
Support
and
maintain
client
database.
Assist
with
the
organization
and
coordination
of
customer
conferences
Provide
back-up
support
to
Administrative
Staff
Answer
telephone
and
address
customer
inquiries
Required
Skills
QUALIFICATIONS
To
perform
this
job
successfully,
an
individual
must
be
able
to
perform
each
essential
duty
satisfactorily.
The
requirements
listed
below
are
representative
of
the
knowledge,
skill,
and/or
ability
required.
EDUCATION
Bachelors
Degree
Preferred
area
of
studies
Business,
Communications,
marketing
or
related
field.
EXPERIENCE
REQUIREMENTS
1-2
years
of
Internet
marketing
experience
or
relevant
internship.
Strong
knowledge
of
Microsoft
Office
Suite
Knowledge
of
Dreamweaver,
FrontPage,
or
HTML
is
preferred
Excellent
knowledge
of
Internet
marketing
concepts,
practices,
standards
and
regulations.
Superior
English
verbal,
written
and
presentation
skills.
Ability
to
make
customer
presentations
Ability
and
willingness
to
travel.
The
ability
to
work
well
in
a
fast
paced,
team
environment
ADDITIONAL
SKILLS
Knowledge
of
direct
marketing
and
lead
generation
programs
Experience
with
direct
e-mail
campaigns,
e-newsletters,
list
segmentation
and
management
Salary
range
based
on
experience.
We
offer
a
lively,
supportive
environment
and
an
attractive
compensation/benefits
package.
Diversity
is
part
of
the
way
we
think.
EOE
Submit
resumes
to
info@tamtraining.com
or
fax
to
305-728-2398
Attn:
Human
Resources
|
